Are you a new solo attorney or a small firm attorney looking to grow your practice? You may be overwhelmed by the prospect of having to build out your client base in such a competitive online marketing landscape. A comprehensive law firm marketing plan, including a social media content strategy, is essential for establishing a […]
Legal Marketing Blog
We know law firms don't grow on leads alone. Our blog is a source for legal marketing tips, business best practices, and Walker Advertising updates.
Legal Marketing Blog
If you’ve been looking to create winning law firm content as part of your online marketing efforts, then you may be somewhat confused as to where to begin — after all, there are a number of different strategies and approaches to effective marketing in today’s changing digital landscape, and it’s not always clear (for an […]
If you’ve been looking to grow your firm’s client base, and — at a basic level — develop a lead generation funnel and expand awareness around your law firm’s services, then you may want to consider a form of digital marketing known as email marketing for lawyers. That being said, like most digital marketing efforts, […]
If you’ve been looking to grow your firm, then you’ve almost certainly considered the quality of your attorney-client relationships. Chances are that there are ways you can improve those relationships so that – as you scale up your legal practice – you are able to better manage your time and firm resources. A major part […]
Law firms attempting to grow their client base and online footprint should consider online legal marketing — but marketing tips for law firms are often incomplete and vague. After all, what does it even mean to create SEO-optimized content? And how are you supposed to approach social media content creation? What are the advantages, and […]
In today’s digital landscape, internet marketing has become increasingly important for targeting consumers. The same applies to law firms, where legal digital marketing strategies are essential for targeting specific audiences and achieving measurable goals. That being said, lawyers have always been famously “behind” the cutting-edge of technology when it comes to firm implementations, so internet […]
Understanding the Florida statute of limitations in personal injury cases is key to litigating an accident claim under the state’s law — but there’s more to litigating a claim in Florida than basics like the statute of limitations. Personal injury cases can arise from someone else’s negligence, medical malpractice, or wrongful death cases. Strategically navigating […]
As an attorney, New York labor law violations can be tricky to navigate, but these challenges are offset by unique opportunities and advantages available to the litigant, especially with regard to settlement dynamics. Understanding how to strategically navigate your labor law dispute (and taking advantage of every opportunity available) is fundamental to maximizing your likelihood […]
If you have a law firm website that you’d like to use to acquire new clients and grow your firm’s business, then you’re probably wondering what you can do from a content perspective to accomplish these goals. After all, for those unfamiliar with digital marketing for lawyers, the strategic landscape of internet content may seem […]
Legal conferences serve quite a few purposes. They help you meet your continuing legal education (CLE) requirements while giving you an opportunity to promote your practice. In addition, they provide priceless networking opportunities. In 2021, attorneys all over the country are eager to gather in person again for intriguing discussions, wise advice on business development, and a little fun […]