There is an artificial intelligence (AI) evolution of marketing taking place right now – in fact, AI is rapidly reshaping the landscape of marketing, presenting exciting opportunities for the legal industry. Law firm owners, legal marketing professionals, and tech-savvy attorneys who embrace AI-powered marketing strategies can significantly enhance their outreach, engagement, and client retention. By […]

As the legal landscape continues to evolve, leveraging AI-powered outreach tools for client outreach – specifically, to enhance the client outreach process – has become essential for law firms aiming to stay competitive with others. After a long day, lawyers often return home to an overwhelming amount of paperwork, making it challenging to manage workloads […]

If you’ve been looking to grow your law firm — whether you’re a solo lawyer, small firm lawyer, or a large firm lawyer — then chances are that you’re seriously exploring the possibility of online legal marketing. Online marketing efforts are increasingly important in today’s digital-first landscape, as Millenials and Gen Zers tend to rely […]

If you have a law firm website that you’d like to use to acquire new clients and grow your firm’s business, then you’re probably wondering what you can do from a content perspective to accomplish these goals. After all, for those unfamiliar with digital marketing for lawyers, the strategic landscape of internet content may seem […]