All leads are not created equal. Many times, attorneys believe they are investing in the promise of quality lead generation for lawyers, but they are actually paying for “sign-the-contract-and-run” firms. These sub-par firms may generate leads, but the quality of the leads is questionable to say the least. It is essential to make sure you […]

If you’re an attorney looking to improve the legitimacy and reach of your online legal services presence, then one of the baseline considerations you have to get a handle on is shooting the best lawyer headshots for your firm. Curious about what you need to do to maximize the quality of your law firm headshots?  […]

Business cards continue to be widely used and effective among attorneys. When everything seems to have gone digital, and print marketing appears to be obsolete, lawyers still rely on the power of a business card to network and generate leads. Successful attorneys know that it is essential to exchange contacts, and creating quality cards is […]

Law firms attempting to grow their client base and online footprint should consider online legal marketing — but marketing tips for law firms are often incomplete and vague.  After all, what does it even mean to create SEO-optimized content?  And how are you supposed to approach social media content creation?  What are the advantages, and […]

If you’ve been looking to create winning law firm content as part of your online marketing efforts, then you may be somewhat confused as to where to begin — after all, there are a number of different strategies and approaches to effective marketing in today’s changing digital landscape, and it’s not always clear (for an […]