If you have a law firm website that you’d like to use to acquire new clients and grow your firm’s business, then you’re probably wondering what you can do from a content perspective to accomplish these goals. After all, for those unfamiliar with digital marketing for lawyers, the strategic landscape of internet content may seem […]

Managing client expectations is part art and part science. You want to offer top-notch legal advice that meets each client’s goals, but you also need to ensure complete thoroughness in your interactions, accounting for outside factors—like court schedules, ever-changing regulations, and the practical limits of your firm’s resources. Setting customer expectations and making sure that […]

Law firms attempting to grow their client base and online footprint should consider online legal marketing — but marketing tips for law firms are often incomplete and vague.  After all, what does it even mean to create SEO-optimized content?  And how are you supposed to approach social media content creation?  What are the advantages, and […]

Soon — on January 1, 2025 — a new law establishing updated California auto insurance policy minimum limits (for liability coverage) goes into effect. If you’re an attorney whose practice involves representing plaintiffs in auto accident litigation, then understanding these updated California auto insurance limits — and their potential impact on your firm’s strategic approach […]

If you’re an attorney looking to improve the legitimacy and reach of your online legal services presence, then one of the baseline considerations you have to get a handle on is shooting the best lawyer headshots for your firm. Curious about what you need to do to maximize the quality of your law firm headshots?  […]